Established by the people who have spent years in developing the aluminum industry and the construction industry, from the people behind the success of other four companies that have existed since 1950, namely Hilton Manufacturing Inc., Associated Manufacturing Inc., Aluminum Power Marketing Inc., and New Manila Hardware.
Rich Innovation Marketing Inc. was developed by Richie Chua, son of Juanito Chua of New Manila Hardware. It was incorporated in Sta. Cruz, Manila since year 2000 principally to provide quality products for the aluminum and construction industry.